The Logitech part of the effort is a wireless display containing Google chrome browser, you click TV objects and have the related web page display on the wireless display. The wireless display also contains the EPG. The system provides a new advertising model that takes advantage of the environment that provides both the 2 foot and the 10 foot experience. It’s smart and resolves convergence once and for all. This is the mainstream PC/STB of the future and enables Google to control most TV advertising of the future as well as the platform.

With the introduction of true 3d tv’s, the advertising space wil be unimaginably big. Your movie playing in front and adverts scrolling around the back of the room perhaps.

They have peered into the future and now they need to own it.

Thankfully our future may be open source.

Of course if you actually look further into the future, all films will be done by perfect avatars of actors..passed and present… with all their behaviours perfected by computers so that humble people will be making films as well as entire officers of computer engineers.

Youll get that new star trek movie with the Kirk in it and be able to put all the greats together as in days gone by when many movies features many of the greats working together.

If you push the envelope a tad one way youll get movies made with a amalgam of personalities created by “open source” avatar groups and these individual personalities will have cult followings. My bets on a zena and hercules amalgam avatars being popular in the future.

Of course pushing further into the furture the TV wont exiost as a vertical screen but a series of nodes around the room/house for true 3d projected interactions. Then the technology reverts back to the box again.

Roll up tvs etc… they will got the way of the dinosaurs as small projectors in our phones eventually can show tv on any surface and then maybe even in 3d so no wall is required.

Scroll forward and the phone gives way to a optical eyes attachments that direct the picture straight to the eye. Augmented TV finally takes off and peoples trendy ray bans are a fraction thicker on each side to accomodate the enormous plastic computer. Including plastic batteries as the entire moldered plastic devices are printed as a device and the whole thing is the device with no moving parts. Chairs are printed and they perform various functions as with doors.

Plastic houses eventually come into there own, every house to an owners whim. The whole device knows whos touched it, in it, what they want and it can even reconfigure itself accordingly.

Moving forward houses are simply created by nanobots or “builders” holding a picture in there memory and building the building from the plot using the sand and dirt around. Glass houses are the fashion for a while. Cause they are dirt cheap and easy to make. They could be made today very easily if anyone bothered to do it(plans withheld).