In a counterintuitive new study, researchers have found that obese women get less pleasure from drinking a chocolate milkshake than average-weight women, and suggest that obese women are therefore more likely to overeat in an attempt to get that high. Researchers used a fMRI brain scanner to record women’s levels of the pleasure-providing brain chemical dopamine while they were sipping milkshakes, and found that obese women had a muted pleasure response.
They also studied a dopamine-regulating gene variant that has previously been linked to obesity, and showed that women with this variant had the lowest dopamine levels and were also very likely to gain weight over the ensuing year. Dopamine expert Nora Volkow says this furthers the research on the genetic component of obesity: “It takes the gene associated with greater vulnerability for obesity and asks the question why. What is it doing to the way the brain is functioning that would make a person more vulnerable to compulsively eat food and become obese?” [AP]

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