Reverse broccoleidolia

By Phil Plait | October 30, 2008 12:29 pm

There’s a post title I bet you never expected to see! But it’s accurate. Pareidolia is the psychological term for seeing faces in random patterns; a trait we have evolved over millions of years. But what about reverse pareidolia? Where you don’t see faces that really are there? You might think it’s prosopagnosia, but in this case it’s a joke. But a cool one.

Over at the Bread and Honey blog, they have a really cool article about a frozen broccoli box that has little smiling faces Photoshopped into the broccoli:

Faces in the broccoli!

Coincidence? Subliminal advertising? Neither! In a followup post, Bread and Honey found out it’s a tribute the company makes to people who work there. I think that’s terrific, funny, and pretty cool. Frozen, even. But head on over there to see more of the facial trickery they did. It’s all pretty nifty. And it’s good for you.

Tip o’ the stalk to BA Blog regular Cory Albrecht.

CATEGORIZED UNDER: Humor, Pareidolia

Comments (15)

Links to this Post

  1. Holy Pareidolia! - Petester.net | November 1, 2008
  1. Geoff

    Broccoli is pretty cool and that packaging is great. Too bad they’re not continuing with it.

    I blogged about Romanesco briefly here which is more cauliflower than broccoli but the only thing that comes close to facial patterns in broccoli are fractal ones.

    IMO.

  2. tai

    Good for you? It’s one of the deadliest plants on earth! It tries to warn you itself with its terrible taste.

  3. So we’re dealing with Broccoli Easter Eggs?

    J/P=?

  4. Seems like the sort of thing a bored graphic designer might do for a laugh!

  5. kuhnigget

    “Buy more broccoli…buy more broccoli…”

    THE FACE IS TELLING ME TO! FOR GOD’S SAKE, MAKE IT STOP!!!!

  6. Wow it’s like U R MR GAY… hey that one it’s also about stars so it even has something to do with astronomy, right? ;-)
    http://de.youtube.com/watch?v=MKKiaghfpEw

  7. I love broccoli, but I would feel terrible if I worked for the broccoli company and ate my fellow employees… :)

  8. BTW, that image looks like Wil Wheaton!

  9. I agree that it’s a clever and fun little tribute.

    So, of course, they’re going to stop doing it:

    http://bread-and-honey.blogspot.com/2008/10/wtf-broccoli-part-deuce.html

    No indication given to why they decided to change.

  10. moof

    This is going to mess up some vegetarians. Is it vegetable or animal? Soylent Green is People!

  11. The Chemist,

    Hijacked is probably a better term.

  12. Tom

    I second Michael L. First glance I thought it was Wil Wheaton.

    That’s even spookier considering the host of this blog!

  13. quasidog

    Sif it tastes bad! I have craved that stuff since I can remember. I rekon I eat it every second night with my vegies. I’ll eat it raw as a snack with some sweet chilli sauce. Broccoli pwns me.

NEW ON DISCOVER
OPEN
CITIZEN SCIENCE
ADVERTISEMENT

Discover's Newsletter

Sign up to get the latest science news delivered weekly right to your inbox!

ADVERTISEMENT

See More

ADVERTISEMENT
Collapse bottom bar
+

Login to your Account

X
E-mail address:
Password:
Remember me
Forgot your password?
No problem. Click here to have it e-mailed to you.

Not Registered Yet?

Register now for FREE. Registration only takes a few minutes to complete. Register now »