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	<title>Comments on: Pepsi Galaxy, Pepsi Universe</title>
	<atom:link href="http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/feed/" rel="self" type="application/rss+xml" />
	<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/</link>
	<description>Random samplings from a universe of ideas.</description>
	<lastBuildDate>Fri, 25 May 2012 17:20:22 +0000</lastBuildDate>
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		<title>By: Links &#171; A Still More Glorious Dawn Awaits</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-141591</link>
		<dc:creator>Links &#171; A Still More Glorious Dawn Awaits</dc:creator>
		<pubDate>Fri, 05 Nov 2010 16:17:53 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-141591</guid>
		<description>[...] analysis behind the new Pepsi logo is one of the trippiest things I have ever read. It&#8217;s like watching [...]</description>
		<content:encoded><![CDATA[<p>[...] analysis behind the new Pepsi logo is one of the trippiest things I have ever read. It&#8217;s like watching [...]</p>
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		<title>By: Science</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-140765</link>
		<dc:creator>Science</dc:creator>
		<pubDate>Sun, 31 Oct 2010 21:08:48 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-140765</guid>
		<description>[...]              http://blogs.discovermagazine.com/co...epsi-universe/  whoa...    ____________________________    Some say he migrated when fuel hit 4 pounds per gallon [...]</description>
		<content:encoded><![CDATA[<p>[...]              <a href="http://blogs.discovermagazine.com/co...epsi-universe/" rel="nofollow">http://blogs.discovermagazine.com/co&#8230;epsi-universe/</a>  whoa&#8230;    ____________________________    Some say he migrated when fuel hit 4 pounds per gallon [...]</p>
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	<item>
		<title>By: Kurt</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-140622</link>
		<dc:creator>Kurt</dc:creator>
		<pubDate>Sat, 30 Oct 2010 21:51:17 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-140622</guid>
		<description>Love this. I was given a similar document explaining the design process for Planet Green&#039;s logo (their brilliant concept: a green circle). The logo and typography probably took them about a day to throw together; the real work went into the design brief, a masterpiece of  jargon meant to intimidate network executives and justify their million-dollar fee. Mission accomplished!</description>
		<content:encoded><![CDATA[<p>Love this. I was given a similar document explaining the design process for Planet Green&#8217;s logo (their brilliant concept: a green circle). The logo and typography probably took them about a day to throw together; the real work went into the design brief, a masterpiece of  jargon meant to intimidate network executives and justify their million-dollar fee. Mission accomplished!</p>
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	<item>
		<title>By: Russel</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-140371</link>
		<dc:creator>Russel</dc:creator>
		<pubDate>Fri, 29 Oct 2010 18:06:42 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-140371</guid>
		<description>Total waste of brain cells.</description>
		<content:encoded><![CDATA[<p>Total waste of brain cells.</p>
]]></content:encoded>
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	<item>
		<title>By: Bioth</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-140110</link>
		<dc:creator>Bioth</dc:creator>
		<pubDate>Thu, 28 Oct 2010 12:16:11 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-140110</guid>
		<description>It clearly is a white dwarf spinning so fast that one part of its light is redshifted and the other blueshifted</description>
		<content:encoded><![CDATA[<p>It clearly is a white dwarf spinning so fast that one part of its light is redshifted and the other blueshifted</p>
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		<title>By: Quick Links &#124; A Blog Around The Clock</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-140018</link>
		<dc:creator>Quick Links &#124; A Blog Around The Clock</dc:creator>
		<pubDate>Thu, 28 Oct 2010 04:28:18 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-140018</guid>
		<description>[...] Pepsi Galaxy, Pepsi Universe [...]</description>
		<content:encoded><![CDATA[<p>[...] Pepsi Galaxy, Pepsi Universe [...]</p>
]]></content:encoded>
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		<title>By: spyder</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139918</link>
		<dc:creator>spyder</dc:creator>
		<pubDate>Wed, 27 Oct 2010 20:36:32 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139918</guid>
		<description>Given all this &quot;science&quot; in the Pepsi logo, i can&#039;t wait to read about the Vortex bottle of Miller Lite.</description>
		<content:encoded><![CDATA[<p>Given all this &#8220;science&#8221; in the Pepsi logo, i can&#8217;t wait to read about the Vortex bottle of Miller Lite.</p>
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	<item>
		<title>By: Het nieuwe Pepsi-logo en het Pepsi-heelal &#124; Astroblogs</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139910</link>
		<dc:creator>Het nieuwe Pepsi-logo en het Pepsi-heelal &#124; Astroblogs</dc:creator>
		<pubDate>Wed, 27 Oct 2010 20:10:17 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139910</guid>
		<description>[...] genoemde document en drink er een lekker glaasje Coca eh&#8230; Pepsi Cola bij. Proost!   Bron: Cosmic Variance.Gerelateerde Astroblog:Google&#8217;s LHC logoTags: Pepsi-heelal, Pepsi-logo &#124; Categorie: diversen [...]</description>
		<content:encoded><![CDATA[<p>[...] genoemde document en drink er een lekker glaasje Coca eh&#8230; Pepsi Cola bij. Proost!   Bron: Cosmic Variance.Gerelateerde Astroblog:Google&#8217;s LHC logoTags: Pepsi-heelal, Pepsi-logo | Categorie: diversen [...]</p>
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	<item>
		<title>By: Rich J</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139905</link>
		<dc:creator>Rich J</dc:creator>
		<pubDate>Wed, 27 Oct 2010 19:36:07 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139905</guid>
		<description>I always thought it was meant to evoke the Obama campaign icon.</description>
		<content:encoded><![CDATA[<p>I always thought it was meant to evoke the Obama campaign icon.</p>
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		<title>By: Chris</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139880</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Wed, 27 Oct 2010 15:44:25 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139880</guid>
		<description>Ah reminds me of what my mother says when shopping at the supermarket. &quot;What they don&#039;t sell it here anymore?  I&#039;ve looked all over.  Wait there it is.  They changed the stupid label.  Idiots.&quot;</description>
		<content:encoded><![CDATA[<p>Ah reminds me of what my mother says when shopping at the supermarket. &#8220;What they don&#8217;t sell it here anymore?  I&#8217;ve looked all over.  Wait there it is.  They changed the stupid label.  Idiots.&#8221;</p>
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		<title>By: UchicagoMan</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139877</link>
		<dc:creator>UchicagoMan</dc:creator>
		<pubDate>Wed, 27 Oct 2010 15:34:54 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139877</guid>
		<description>Personally, I think the new logo is great.

Fake or not, I think this marketing/design document is fantastic!

Don&#039;t be so judgmental.  

Remember what Einstein said:

“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.”</description>
		<content:encoded><![CDATA[<p>Personally, I think the new logo is great.</p>
<p>Fake or not, I think this marketing/design document is fantastic!</p>
<p>Don&#8217;t be so judgmental.  </p>
<p>Remember what Einstein said:</p>
<p>“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.”</p>
]]></content:encoded>
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	<item>
		<title>By: chris</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139863</link>
		<dc:creator>chris</dc:creator>
		<pubDate>Wed, 27 Oct 2010 13:13:44 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139863</guid>
		<description>that new pepsi logo sure sucks - but what i am a bit more surprised here is the advertisements i am getting. 2500 online astrology experts that want to look into my future for money? huh? money does not smell, but do you really need it so badly as to promote astrology on these pages?

sad, very sad.

ps: oh, in case you wonder: the site you promote here is questico.de</description>
		<content:encoded><![CDATA[<p>that new pepsi logo sure sucks &#8211; but what i am a bit more surprised here is the advertisements i am getting. 2500 online astrology experts that want to look into my future for money? huh? money does not smell, but do you really need it so badly as to promote astrology on these pages?</p>
<p>sad, very sad.</p>
<p>ps: oh, in case you wonder: the site you promote here is questico.de</p>
]]></content:encoded>
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		<title>By: Oliver</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139832</link>
		<dc:creator>Oliver</dc:creator>
		<pubDate>Wed, 27 Oct 2010 08:53:12 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139832</guid>
		<description>You&#039;d be surprised to hear that the origin of the Pepsi logo is indeed physical, as can be seen on page 12 of my PhD theseis ; )
http://arxiv.org/abs/1001.5187
Even though the work is concerned with magnetic fields, the origin of the twist is purely hydrodynamic and simply due to the Coriolis force.</description>
		<content:encoded><![CDATA[<p>You&#8217;d be surprised to hear that the origin of the Pepsi logo is indeed physical, as can be seen on page 12 of my PhD theseis ; )<br />
<a href="http://arxiv.org/abs/1001.5187" rel="nofollow">http://arxiv.org/abs/1001.5187</a><br />
Even though the work is concerned with magnetic fields, the origin of the twist is purely hydrodynamic and simply due to the Coriolis force.</p>
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		<title>By: Bee</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139757</link>
		<dc:creator>Bee</dc:creator>
		<pubDate>Wed, 27 Oct 2010 05:27:56 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139757</guid>
		<description>To me it looks like an eyeball. A somewhat sleepy one though.</description>
		<content:encoded><![CDATA[<p>To me it looks like an eyeball. A somewhat sleepy one though.</p>
]]></content:encoded>
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		<title>By: Alex</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139724</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Wed, 27 Oct 2010 02:18:34 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139724</guid>
		<description>Thanks to Dooce, I can&#039;t see the new Pepsi logo without thinking about maternity pants: http://www.dooce.com/2009/04/24/32-weeks</description>
		<content:encoded><![CDATA[<p>Thanks to Dooce, I can&#8217;t see the new Pepsi logo without thinking about maternity pants: <a href="http://www.dooce.com/2009/04/24/32-weeks" rel="nofollow">http://www.dooce.com/2009/04/24/32-weeks</a></p>
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		<title>By: ChH</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139723</link>
		<dc:creator>ChH</dc:creator>
		<pubDate>Wed, 27 Oct 2010 02:11:42 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139723</guid>
		<description>Is your logo relevant if your product tastes like heavily saccharinated horse urine?</description>
		<content:encoded><![CDATA[<p>Is your logo relevant if your product tastes like heavily saccharinated horse urine?</p>
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		<title>By: Lab Lemming</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139721</link>
		<dc:creator>Lab Lemming</dc:creator>
		<pubDate>Wed, 27 Oct 2010 02:04:07 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139721</guid>
		<description>Rats.
My &lt;a href=&quot;http://lablemminglounge.blogspot.com/2010/07/different-take-on-pepsciblog-scandal.html&quot; rel=&quot;nofollow&quot;&gt;hypothesis&lt;/a&gt; was that the Pepsi logo was a featureless white sphere, until the spindoctors got to it.
Obviously I hadn&#039;t thought closely enough about this.</description>
		<content:encoded><![CDATA[<p>Rats.<br />
My <a href="http://lablemminglounge.blogspot.com/2010/07/different-take-on-pepsciblog-scandal.html" rel="nofollow">hypothesis</a> was that the Pepsi logo was a featureless white sphere, until the spindoctors got to it.<br />
Obviously I hadn&#8217;t thought closely enough about this.</p>
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		<title>By: Mathieu</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139719</link>
		<dc:creator>Mathieu</dc:creator>
		<pubDate>Wed, 27 Oct 2010 01:57:33 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139719</guid>
		<description>This is pure genius! Quite rare is the work who manages to both awe and mock its desired audience. I really hope this comes to fruition.</description>
		<content:encoded><![CDATA[<p>This is pure genius! Quite rare is the work who manages to both awe and mock its desired audience. I really hope this comes to fruition.</p>
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		<title>By: Nex</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139690</link>
		<dc:creator>Nex</dc:creator>
		<pubDate>Wed, 27 Oct 2010 00:27:33 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139690</guid>
		<description>Breathtaking bullshit indeed.</description>
		<content:encoded><![CDATA[<p>Breathtaking bullshit indeed.</p>
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		<title>By: Andrew C.</title>
		<link>http://blogs.discovermagazine.com/cosmicvariance/2010/10/26/pepsi-galaxy-pepsi-universe/comment-page-1/#comment-139686</link>
		<dc:creator>Andrew C.</dc:creator>
		<pubDate>Wed, 27 Oct 2010 00:05:44 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/cosmicvariance/?p=5640#comment-139686</guid>
		<description>Advanced geometry or not, the new logo still looks stupid.</description>
		<content:encoded><![CDATA[<p>Advanced geometry or not, the new logo still looks stupid.</p>
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