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	<title>Comments on: Since Sick People Surf the Web, Google Now Tracking Flu Trends</title>
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	<link>http://blogs.discovermagazine.com/discoblog/2008/11/11/since-sick-people-surf-the-web-google-now-tracking-flu-trends/</link>
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		<title>By: lewismd</title>
		<link>http://blogs.discovermagazine.com/discoblog/2008/11/11/since-sick-people-surf-the-web-google-now-tracking-flu-trends/comment-page-1/#comment-17111</link>
		<dc:creator>lewismd</dc:creator>
		<pubDate>Thu, 13 Nov 2008 05:12:21 +0000</pubDate>
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		<description>This only works when the searcher uses the correct medical semantics and specific clinical terminology. The term -muscle aches- does not equal -flu outbreak-. 

There was actually a task force sponsored by Consumers Union and HHS/Disease Prevention several years ago that studied this, found Google searching was too uncontrolled and random to actually predict an outbreak (see: http://www.urac.org/savedfiles/URAC_CWW_Health_Search_White_Paper1203.pdf).</description>
		<content:encoded><![CDATA[<p>This only works when the searcher uses the correct medical semantics and specific clinical terminology. The term -muscle aches- does not equal -flu outbreak-. </p>
<p>There was actually a task force sponsored by Consumers Union and HHS/Disease Prevention several years ago that studied this, found Google searching was too uncontrolled and random to actually predict an outbreak (see: <a href="http://www.urac.org/savedfiles/URAC_CWW_Health_Search_White_Paper1203.pdf)." rel="nofollow">http://www.urac.org/savedfiles/URAC_CWW_Health_Search_White_Paper1203.pdf).</a></p>
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		<title>By: Gwenny</title>
		<link>http://blogs.discovermagazine.com/discoblog/2008/11/11/since-sick-people-surf-the-web-google-now-tracking-flu-trends/comment-page-1/#comment-17099</link>
		<dc:creator>Gwenny</dc:creator>
		<pubDate>Wed, 12 Nov 2008 15:30:56 +0000</pubDate>
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		<description>Social networks could do that as well.  There seems to be some sort of flu going around several areas where I have friends.</description>
		<content:encoded><![CDATA[<p>Social networks could do that as well.  There seems to be some sort of flu going around several areas where I have friends.</p>
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