NCBI ROFL: What the f**k is a "placebo bra"?

By ncbi rofl | April 4, 2011 7:00 pm

Breast elevation and compression decrease exercise-induced breast discomfort.

PURPOSE: The aim of this study was to investigate whether a sports bra designed to both elevate and compress the breasts could decrease exercise-induced breast discomfort and bra fit discomfort experienced by women with large breasts relative to a standard encapsulation sports bra. METHODS: Breast kinematic data, bra fit comfort, exercise-induced breast discomfort, and bra rankings in terms of preference to wear during running were compared in 20 women with large breasts who ran on a treadmill under three bra conditions: an experimental bra that incorporated both breast compression and elevation, an encapsulation sports bra, and a placebo bra. Subjective data were collected immediately before and after the treadmill running trials. RESULTS: Exercise-induced breast discomfort (P < 0.01) and bra discomfort (P < 0.01) were significantly less for the experimental bra condition relative to the sports bra and placebo bra. This reduction in discomfort was achieved through greater breast elevation (P < 0.01) and compression, with no difference found in vertical breast displacement (P = 0.12) or vertical breast velocity (P = 0.06). CONCLUSIONS: The design features of greater breast elevation and compression provided significantly increased breast and bra comfort compared with a standard encapsulation sports bra during physical activity for women with large breasts.”

Thanks to Justin L. B. For today’s ROFL!

Photo: flickr/lululemon athletica

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WTF is NCBI ROFL? Read our FAQ!

  • j9lazur

    i was hoping this was an april fools’ post. seriously? they really had to study this. and yes, curious to know what they used as a placebo bra.

  • Vex

    Duct tape?

  • james

    Its a probability inversion of the bras used by flat chested women; commonly called “moral support”…


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NCBI ROFL is the brainchild of two Molecular and Cell Biology graduate students at UC Berkeley and features real research articles from the PubMed database (which is housed by the National Center for Biotechnology information, aka NCBI) that they find amusing (ROFL is a commonly-used internet acronym for "rolling on the floor, laughing"). Follow us on twitter: @ncbirofl


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