Comments on: Augmented Reality: Koreans Grocery Shop While Waiting For the Subway

By: Matt B.

Matt B. — Tue, 26 Jul 2011 04:12:07 +0000

I’ve heard of QR codes exactly once before this in connection with smart phones. Other than that, I’ve only heard of them in parcel delivery, so I don’t know why J says they’re maligned in the West. So far, they seem to be barely heard of.

By: Matt Raynes

Matt Raynes — Mon, 25 Jul 2011 16:12:44 +0000

Augmented reality is the future, FACT! This incredible technology is going to revolutionise nearly all avenues of daily life as we know it. It needs embracing and realising now, its benefits are going to be great and change the surface and fabric of what we consider now to be modern day society.

By: john sefton

john sefton — Thu, 07 Jul 2011 15:08:12 +0000

The only reason I am posting is to promote
my atomic model, the galaxy model for the atom,
which I have used to explain Benzene:
http://users.accesscomm.ca/john/BenzeneA.GIF

By: L

Wed, 06 Jul 2011 21:03:56 +0000

Great idea! But…the video & article leave me wondering:

Did the initial picture taken prompt users to download an app?
Did the backlits have absolutely no information/directions?
What’s the lag time between trains?
How long did the campaign run?
Were there any “in-stock” issues?
The video noted that subway stations were the 1st try – what other media was tried?

Thanks!

By: Michaela Schmied

Michaela Schmied — Wed, 06 Jul 2011 08:24:46 +0000

I just Love this example of outernet digital interaction. However it’s not to be mistaken with Augmented Reality, which is digital information overlaid onto an representation of the viewers surrounding world (most often made in a real-time videostream). Extra curricula: the overlaid data would preferrably be spatially aligned with the content of the videostream too.

This QR-code application is as you can see a flat printed poster, with a QR-code url-link to a webshop, hence instead considered a ‘Mixed Reality’-application and the difference is huge. Please adjust the heading of this article.

By: Dan

Dan — Wed, 06 Jul 2011 07:55:05 +0000

Loving it simply loving it – we @goaugmented more do things with augmented reality and mobile phones but the more these clever QR codes are used the more people get used to using their mobile phones for adding to their lives – we love it.

By: j

Wed, 06 Jul 2011 04:46:46 +0000

It’s strange how maligned those codes are in the West. Here in Japan, I have been using them for useful purposes since 2003 when I moved here.