NCBI ROFL: Damn girl, you're so hot, it makes me aware of my own mortality.

By ncbi rofl | September 12, 2011 7:00 pm

The siren’s call: terror management and the threat of men’s sexual attraction to women.

“Why do sexually appealing women often attract derogation and aggression? According to terror management theory, women’s sexual allure threatens to increase men’s awareness of their corporeality and thus mortality. Accordingly, in Study 1 a subliminal mortality prime decreased men’s but not women’s attractiveness ratings of alluring women. In Study 2, mortality salience (MS) led men to downplay their sexual intent toward a sexy woman. In Study 3, MS decreased men’s interest in a seductive but not a wholesome woman. In Study 4, MS decreased men’s but not women’s attraction to a sexy opposite-sex target. In Study 5, MS and a corporeal lust prime increased men’s tolerance of aggression toward women. Discussion focuses on mortality concerns and male sexual ambivalence.”

Photo: flickr/ dullhunk

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WTF is NCBI ROFL? Read our FAQ!

  • http://www.ROFLHOOD.com Jackgibson

    Lol, I read somewhere that there is a guy who buys old art from garage sales, and then paints all sorts of crazy stuff into it :P If I ever become super scrooge-mcduck-gates rich, thats what I’m doing. I’m buying all the picasso paintings out there, and repainting them normal – “I once remixed a remix, and it made it normal” – Mitch Hedberg

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About ncbi rofl

NCBI ROFL is the brainchild of two Molecular and Cell Biology graduate students at UC Berkeley and features real research articles from the PubMed database (which is housed by the National Center for Biotechnology information, aka NCBI) that they find amusing (ROFL is a commonly-used internet acronym for "rolling on the floor, laughing"). Follow us on twitter: @ncbirofl

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