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	<title>Comments on: Lost in a Store? The Lightbulbs Can Beam You an Escape Route</title>
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	<link>http://blogs.discovermagazine.com/discoblog/2012/02/13/lost-in-a-store-the-lightbulbs-can-beam-you-an-escape-route/</link>
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		<title>By: Krulwich</title>
		<link>http://blogs.discovermagazine.com/discoblog/2012/02/13/lost-in-a-store-the-lightbulbs-can-beam-you-an-escape-route/#comment-26067</link>
		<dc:creator>Krulwich</dc:creator>
		<pubDate>Sun, 19 Feb 2012 08:04:00 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/discoblog/?p=21089#comment-26067</guid>
		<description>Indoor Location positioning is definitely here this year - there are a number of companies that are already bringing it to market in stores, malls, etc:http://www.grizzlyanalytics.com/report_2012_02_indoor_CTO.html It will be a lot more fun as the technology gets more accurate and pervasive - there&#039;s loads of new research underway on this, including three major companies researching LED/light based approaches:http://www.grizzlyanalytics.com/report_2011_12_indoor.html </description>
		<content:encoded><![CDATA[<p>Indoor Location positioning is definitely here this year &#8211; there are a number of companies that are already bringing it to market in stores, malls, etc:<a href="http://www.grizzlyanalytics.com/report_2012_02_indoor_CTO.html" rel="nofollow">http://www.grizzlyanalytics.com/report_2012_02_indoor_CTO.html</a> It will be a lot more fun as the technology gets more accurate and pervasive &#8211; there&#8217;s loads of new research underway on this, including three major companies researching LED/light based approaches:<a href="http://www.grizzlyanalytics.com/report_2011_12_indoor.html" rel="nofollow">http://www.grizzlyanalytics.com/report_2011_12_indoor.html</a> </p>
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		<title>By: Joanna Meldner</title>
		<link>http://blogs.discovermagazine.com/discoblog/2012/02/13/lost-in-a-store-the-lightbulbs-can-beam-you-an-escape-route/#comment-26066</link>
		<dc:creator>Joanna Meldner</dc:creator>
		<pubDate>Tue, 14 Feb 2012 09:24:00 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.discovermagazine.com/discoblog/?p=21089#comment-26066</guid>
		<description>Human Interaction is all well and good. But it seems the author has never frequented the same IKEA stores as me - The only yellow-tshirt-wearing-human-shaped-blurr on the whole of the warehouse floor always has a group of at least 10 people battling for it&#039;s attention...
I would much prefer the option of being digitally directed to the relevant isles, and gently reminded not to forget that Poang chair cushion from aisle A, because it is a very long trek back all the way from H....</description>
		<content:encoded><![CDATA[<p>Human Interaction is all well and good. But it seems the author has never frequented the same IKEA stores as me &#8211; The only yellow-tshirt-wearing-human-shaped-blurr on the whole of the warehouse floor always has a group of at least 10 people battling for it&#8217;s attention&#8230;<br />
I would much prefer the option of being digitally directed to the relevant isles, and gently reminded not to forget that Poang chair cushion from aisle A, because it is a very long trek back all the way from H&#8230;.</p>
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