In case you hadn’t heard, it’s Australian Week here in the U.S., a state-run marketing event that has the streets running red with wine, buildings plastered with shots of Russell Crow and the strangely soothing accents infiltrating the airwaves (at least, if you’re in New York or Los Angeles).
Today at the Waldorf Astoria on Park Avenue, the spotlight was placed squarely on Australian innovation. Six companies assembled for a shot to win money to fund the transition to the U.S. marketplace. The event, dubbed, an innovation “shoot out” had a representative from each of the companies (who were finalists in their respective Australian states) giving a 10 minute presentation on their company with follow-up questions from a panel. No two companies competed in the same market and the ideas varied from wastewater treatment to breast cancer detection. Here is the skinny on a few of the companies from down under that are working on getting a foot into the U.S. market. Read More