I would say The Mismeasurement of Man is one of the most commonly cited books on this weblog over the years (in the comments). It comes close to being “proof-text” in many arguments online, because of the authority and eminence of the author in the public mind, Stephen Jay Gould. I am in general not particularly a fan of Gould’s work or thought, with many of my sentiments matching the attitudes of Paul Krugman in this 1996 essay:
….Like most American intellectuals, I first learned about this subject [evolutionary biology] from the writings of Stephen Jay Gould. But I eventually came to realize that working biologists regard Gould much the same way that economists regard Robert Reich: talented writer, too bad he never gets anything right. Serious evolutionary theorists such as John Maynard Smith or William Hamilton, like serious economists, think largely in terms of mathematical models. Indeed, the introduction to Maynard Smith’s classic tract Evolutionary Genetics flatly declares, “If you can’t stand algebra, stay away from evolutionary biology.” There is a core set of crucial ideas in his subject that, because they involve the interaction of several different factors, can only be clearly understood by someone willing to sit still for a bit of math. (Try to give a purely verbal description of the reactions among three mutually catalytic chemicals.)
But many intellectuals who can’t stand algebra are not willing to stay away from the subject. They are thus deeply attracted to a graceful writer like Gould, who frequently misrepresents the field (perhaps because he does not fully understand its essentially mathematical logic), but who wraps his misrepresentations in so many layers of impressive, if irrelevant, historical and literary erudition that they seem profound.
Yes, I am aware that some biologists would disagree with this assessment of Gould’s relevance. But I remain generally skeptical of his arguments, though over the years I have become more accepting of the necessity of openness to a sense of ‘pluralism’ when it comes to the forces which shape evolutionary processes. And certainly there is interesting exposition in a book like The Structure of Evolutionary Theory, but there was no need for ~1500 pages (Brian Switek did fine with a little over ~300 pages in covering similar territory as the first half of the book). Whatever valid positions Gould staked out in opposition to excessive adaptationist thinking on the part of the neo-Darwinian orthodoxy of the mid-20th century, his penchant for self-marketing and repackaging of plausible but not particularly novel concepts was often destructive in my experience to the enterprise of a greater public understanding of science.
When I was in 8th grade my earth science teacher explained to the class proudly that he was not a “Darwinian,” rather, he accepted punctuated equilibrium. One must understand that much of his audience was Creationist in sympathy because of the demographics of the region, but I was frankly appalled by his explicit verbal rejection of “Darwinism,” because I knew how the others would take it (my best friend in the class was a Creationist and he kept chuckling about “monkeys turning into men” throughout the whole period). I remained after to further explore this issue with my teacher. I expressed my bewilderment as best as I could, and it came to pass that my teacher explained that he had arrived to his skepticism of the rejected model of Darwinism via the works of Stephen Jay Gould. With his silver tongue Gould had convinced him that the future of evolutionary science lay with punctuated equilibrium, which had already overthrown the older order. A 13 year old can only go so far, and so I moved on.